SANTA CLARA, Calif. and SUNNYVALE, Calif., Nov. 11
/PRNewswire-FirstCall/ — Key ASIC, a leading fabless design service provider
of System-on-Chip (SoC) products and MoSys, Inc. (Nasdaq: MOSY), the leader in
high-density SoC embedded memory IP, today announced a joint solution to
support the LCD driver market.

Key ASIC has licensed MoSys’ patented 1T-SRAM memory technology to target
customers designing high resolution LCD drivers. Key ASIC now includes
1T-SRAM memory technology as part of its IP portfolio, which includes the
functional blocks required to enable the design and manufacturing of LCD
driver products for the portable device market. This IP offering enables the
design of low-cost, low power display drivers supporting the highest display
resolutions in the market today.

“We chose MoSys’ 1T-SRAM technology because of its ability to provide the
high density memory needed for higher resolution displays. The speed and the
form factor of 1T SRAM is ideally suited for on-chip frame buffers,” said Alan
Aronoff, Vice President of Marketing and Business Development for Key ASIC.
“As display resolutions increase to HVGA and beyond, Key ASIC is well
positioned to support the leading-edge requirements for portable device
display driver integrated circuits.”

“At a rapid pace, mobile devices are moving to higher resolutions, and the
critical enabler is display driver ICs with dramatically more embedded memory.
However, display driver IC vendors face enormous cost and competitive
pressures,” said Len Perham, MoSys’ CEO and President. “We are pleased to be
working with Key ASIC to address the demanding requirements of the display
driver market. Key ASIC’s IP, design, and manufacturing services provide a
complete solution for high resolution portable LCD driver IC companies.”

About Key ASIC

Key ASIC Inc., with its affiliate Key ASIC Bhd. (Key ASIC), is a fabless
provider of high-performance, low-power ASIC design and manufacturing services
for consumer, wireless and personal electronics applications. Key ASIC has a
portfolio of Semiconductor Intellectual Property targeted for consumer and
mobile communications applications. Key ASIC has design locations in Silicon
Valley (USA) and Kuala Lumpur, Malaysia. Key ASIC Bhd. is a public company
traded on the MESDAQ exchange in Kuala Lumpur (0143.KL) For more information
please visit,

About MoSys, Inc.

Founded in 1991, MoSys (NASDAQ: MOSY), develops, markets and licenses
innovative embedded memory and analog/mixed-signal intellectual property (IP)
technologies for advanced SoCs used in a variety of home entertainment, mobile
consumer, networking and storage applications. MoSys’ patented 1T-SRAM and
1T-FLASH technologies offer a combination of high density, low power
consumption, high speed and low cost unmatched by other available memory
technologies. MoSys’ advanced analog/mixed-signal technologies include a
highly integrated Blu-ray DVD front-end and Gigabit Ethernet. MoSys’ embedded
memory IP has been included in more than 160 million devices demonstrating
silicon-proven manufacturability in a wide range of processes and
applications. MoSys is headquartered at 755 N. Mathilda Avenue, Sunnyvale,
California 94085. More information is available on MoSys’ website at

MoSys and 1T-SRAM are registered trademarks of MoSys, Inc. 1T-FLASH(TM) is
a trademark of MoSys, Inc.

SOURCE MoSys, Inc.

Alan Aronoff
of Key ASIC, Ltd.,
Dave DeMaria
of MoSys, Inc.,

Web site: